George Lois April 09 2011, 0 Comments

George Lois, Graphic Communicator

What does modern art need more of?
"Less CON - and more I CON"

What is the key to communicate visually?
"Imagery must communicate in a NANOSECOND - the idea must be immediate and forever memorable.
The idea must be understood - simple but certainly not simplistic...
Hopefully an idea that enters your head and instantly enters pop culture..."]]>